Did You know that making money online in Ghana is real, legal and the best for the youth right now based on the unemployment rate in the country?
Yes, online is where almost everyone is at this point in time and where there are people, there are services to be rendered, and services offered require payment or reward in various forms.
Almost 4.57 billion people were active internet users as of April 2020, encompassing 59 percent of the global population. This proves that marketing online is currently an effective method of marketing in this digital era.
Now that we are convinced that about 60% or more of the world population is online, let’s find out how to set up online businesses to meet the demands of these people. This can be entertainment, DIYs, tutorials, news, etc. and these are called niches.
Note that online forms of making money do not work like magic; all the methods we will be talking about can also serve as full-time jobs therefore when taking this path, you will need patience, dedication, and consistency.
The results or rewards or money achievable has no limit and it can be scaled to any level depending on the effort you put into it.
Find below the realistic ways to make money online in Ghana.
1. Website or Blogging
Website or blogging is the first way to make money online on our list because we visit a website almost every day. News, entertainment, health and lifestyle tips reach us daily thanks to the number of websites available in Ghana.
Websites / blogs are online platforms where information are presented in text, image, graphs, video or a combination of the formats stated earlier.
There are various websites targeting different topics or niche which makes it easy to sort them out based on one’s preference.
Have you asked yourself how websites or blogs make money?, Let’s consider ghanaweb.com. Ghanaweb is one of the oldest and popular websites in Ghana.
In the above GhanaWeb image, we can see AirtelTigo banner ads on the website with a red and blue background. AirtelTigo is a telecommunication company in Ghana so why should they be on other people’s websites?.
The answer is advertisement
Companies need to advertise to create awareness of new products or services. Therefore Airteltigo banner means that the company is advertising.
What has that got to do with me?
As a new blogger or a website owner, that is the commonest way to get money or revenue. Those advertisements are from Google and are popularly known as google Ads.
How Is That Possible?
Google is the biggest search engine currently and is the gateway to almost all websites online, therefore, big companies like AirtelTigo pay google to advertise their products, and the easiest way for Google to achieve this goal is to display the ads on its partner websites like Ghanaweb.
Isn’t this amazing? I mean working with Google while in your room or at your spare time?
Yes it is.
The amount (money) AirtelTigo paid Google for advertisement is shared between Google and any other website that showed AirtelTigo Ads which creates some sort of partnership between website owners (Publishers) and Google.
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2. Youtube
Youtube is the largest video search engine on the planet currently own by Google. Unlike a website, information is presented only in a video form on Youtube. The principles for earning money on a website applies to Youtube.
Youtube changed some policies recently therefore to begin earning on Youtube, a creator needs to have not less than 1000 subscribers and 4000 public watch hours in the past 12 months to be eligible for youtube partnership.
What kind of videos are accepted?
Youtube videos do not have to meet the professional standard to be accepted for its program. This means that videos shot with mobile phones are accepted on the platform. Unaccepted videos include crime, hate, copyrighted contents and many more.
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3. E-commerce
Ecommerce, also known as electronic commerce or internet commerce, refers to the buying and selling of goods or services using the internet, and the transfer of money and data to execute these transactions. In Ghana, we have tonaton.com, jiji.com, jumia.com, and many others.
Those websites are not mine so how can I make money from there?
These platforms are well known in Ghana for buying and selling online and majority of people trust these websites. There are a lot of people searching for products to buy daily on these platforms in Ghana.
How To Make Money On these Platforms
A. One can sell old stuffs that they are no longer needed being it cars, phones, clothes, almost anything legal.
B. Dropshipping; One can create a store for products they do not have at the moment, As soon as customers purchase or show interest, the entrepreneur contacts original owners of the product and make sure that the client receives the product. Since the customer made the transaction on your store, you get a commission on every product purchased.
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4. Affiliate Marketing
Affiliate marketing is the process of earning a commission by promoting other people’s (or company’s) products. You find a product you like, promote it to others, and earn a piece of the profit for each sale that you make.
You can become a merchant and have others promote your product, in exchange for giving them a commission from the sales that they make.
Or, you can become an affiliate marketer for one or several products that you’d like to promote and market those to consumers, in order to make money.
It will be easier to partake in an affiliate program if you have a website with decent users, a social media page with decent followers or a Youtube channel with enough fan base.
Where To Get Affiliate partners In Ghana
a. The common partner is Amazon Affiliate
b. Bluehost – Bluehost Affiliate is a web host affiliate program that pays you for referring visitors to sign up with them. This program pays you $65 for each sign-up visitors make using your affiliate link.
c. In Ghana, you can market the products for companies and based on your fanbase, users, or traffic you get paid for anybody who purchase or sign up for their products.
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5. Facebook Ads
Facebook now serve in-stream ads similar to Youtube. Yes i mean facebook therefore let’s convert the time we spend on facebook into cash.
How?
You have to publish from a Page (not a profile) with at least 10,000 followers.
You must generate at least 30,000 1-minute views on videos that are at least 3 minutes long in the last 60 days.
You must be at least 18 years old.
You must live in a country eligible for in-stream ads.
Unfortunately, Ghana is not part of the selected countries for this program therefore we encourage that we use our Facebook pages for affiliate programs as discussed above. We strongly believe that Ghana will be included in some years to come therefore let’s start preparing our pages so that we can enroll in the program as soon as we get the green light.
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6. Trading Forex
The foreign exchange market is a global decentralized or over-the-counter market for the trading of currencies. In a nutshell, forex trading is the act of buying a pair of currencies at one point and selling them at another point hoping to make a profit after selling.
Forex trading involves a lot of technicalities and learning. We encourage any new forex trader to choose a good mentor or a coach and have the patience to learn the process. The risk involved is very high and it is common to hear that almost every new trader loses his or her first trading capital, therefore, we encourage any new trader to begin small and learn more
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7. Fiverr
Are you a video editor, graphic designer, programmer, a writer, Fiverr is the place to monitize your skills.
Fiverr is an online marketplace for freelance services.
What makes Fiverr a better place for all freelancers;
Payment Protection, Guaranteed Payment is released to the freelancer once you’re pleased and approve the work you get.
Know The Price Upfront Find any service within minutes and know exactly what you’ll pay. No hourly rates, just a fixed price.
Available 24/7 Fiverr is here for you, anything from answering any questions to resolving any issues, at any time.
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8. Your Social Media Pages
We have social media pages as our final point because almost every youth has a smartphone. Aside from having a smartphone, it is possible every youth has a profile on not less than two social media platforms with followers; Facebook, Instagram, Twitter, Whatapp, Telegram, etc.
All these followers are potential customers or clients.
If only you can sell a product or offer a service to your followers then you can begin making money from your social media pages.
The above list is not the only form of making money online but they are the realistic and easy to achieve methods available in Ghana.
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If you want to start any of the listed programs, we are here to help you kick start your online business.