Data Prices In Ghana

What Is Data?

Data bundles are basically packages for internet access through a mobile device with a limit of bytes. Bundles are priced, which means that for example, 1GB of data is sold at a specific price. The data bundles values change depending on the end-users payment: the more the users pay, the more bytes they get.

How Do You Use Data Bundles?

So, what exactly are data bundles;

  • Enter the recipient mobile phone to reload.
  • Select the bundle.
  • Provide sender phone number to receive a confirmation message.
  • Collect payment.
  • Sender and recipient both receive a confirmation SMS.

Why Is My Phone Using So Much Data?

Your apps might also be updating over cellular data, which can burn through your allotment pretty quickly. Turn off automatic app updates under the iTunes and App Store settings. Your next move should be to make sure your photos only backup to iCloud when you’re on Wi-Fi.

Why My Data Drain So Fast?

Check Data Syncing Intervals

If your calendar, contacts, and email sync every 15 minutes, it can really drain your data. Have a look under “Settings” > “Accounts” and set your email, calendar, and contact apps to sync data every few hours or set them to only sync when connected to Wi-Fi.

How Are Data Bundles Measured?

Internet tokens/bundles are measured in bytes. That is the unit of measurement. One kilobyte or KB is 1024B. One megabyte MB is 1024kilobytes KB.

Do I Need Data On My Phone?

Why do you need mobile data? You need mobile data if you want to access your emails, social media or any other entertainment while you’re away from any Wi-Fi connection.

Do Data Bundles Expire?

In its Draft End-user and Subscriber Service Charter Amendment Regulations published last week, amending its 2018 regulations, Icasa said data bundles must remain active for six months before they expire, excluding promotional packages.

How Data Bundles Are Igniting Mobile Airtime:

Across emerging markets, the rapid uptake of smartphones makes them the direct path to accessing the internet and so, is fiercely driving up the demand of data usage.

Lower cost of production and better access have urged the transition to smartphones, along with the boom of social media applications, like Facebook and WhatsApp. In order to take full advantage of these services, mobile data is required.

The demand for data has increased due to a shift in perceptions. The mobile industry needs to tailor its offerings to meet the needs of their end-users. To keep up with the evolving mobile internet landscape in emerging markets, it would be a shrewd move for mobile operators and other industry players to introduce data bundles into their portfolios. 

So, what exactly are data bundles?

Before we can understand how data bundles can revitalise business for mobile operators, let’s get the foundations set. Data bundles are essentially packages – either internet access (surf the internet within a certain limit of bytes and/or time) or airtime & SMS (call your loved ones and send them messages) or more commonly, a combination of both. Bundles are priced at incremental values and the offering changes – the more the end-user pays, the more perks they receive.

They’re easy to navigate and takes only five steps to implement:

1. Enter the recipient mobile phone to reload

2. Select the bundle

3. Provide sender phone number to receive a confirmation message

4. Collect payment

5. Sender and recipient both receive a confirmation SMS.

Bundles generally last from two days up to one month and are on a sliding scale of airtime, mobile data and number of SMS to be used in that time frame. This gives more freedom to the end-user to really tailor their bundle to suit their needs and requirements.

Bolstering business with bundles

Bundles are a complementary offering and a logical, easy pitch for mobile operators as the demand is already evident. Sending bundles to loved ones in various locations only requires the recipient’s mobile phone number that’s it!

Similar to gifting mobile airtime, bundles are purchased by the sender for the beneficiary, adding variety to the type of outcomes and essentially, delivering more value. For permanent residents in developing nations, bundles can be an effective customer acquisition tool, opening up a variety of appealing package offers and deals. 

Data bundles have the benefit of being attractive to both old and new customers. For example, many existing, regular mobile airtime beneficiaries can improve their access to the internet and keep up with the social media trend. The temporary nature of bundles is advantageous to mobile operators by feeding the enthusiasm of smartphone users to regularly recharge their balance, promoting customer loyalty and retention. 

Simultaneously, new customers can be targeted –  particularly tourists. With data bundles lasting from one day to one month, tourists have access to uninterrupted mobile services for the duration of their visit for a competitive price. Due to low commitment, bundles are equally a well-suited product for one-off subscribers.

The convenience and functionality of bundles makes them a must-have service to fulfil the demands of the ever-increasing number of smartphone users in emerging markets.

In this day and age, the internet is everything. We heavily rely on this worldwide infrastructure for almost every aspect of our lives today. Facebook and Twitter for keeping up with friends and family, Skype and a bunch of other apps for video calling, entertainment, you name it, we’re doing it online. I mean even governments have moved on to provide services to the public over the internet. The internet is everything.

If you are using your phone to connect, chances are you have a monthly/weekly or daily data allowance. This is the amount of internet you are allowed before you either have to pay more for access or you’re cut off.

This is pretty straight-forward for most people but there are many people that wonder, How much is enough, too much or too little when it comes to choosing your smartphone data package?

Carriers offer internet bundles in various denominations from as low as 20MB to as high as 100GB. The validity of these bundles also varies from bundle to bundle for economic reasons obviously.

Some carriers go on to offer their heaviest users Unlimited data plans which offer users unrestricted access to the internet with no caps for a given period of time.

How Much Data Do I Need?

So, different tasks on the web require different amounts of data. For instance, text-based emails are usually really light so you don’t really need that much data to clear your Inbox by replying to all those emails you have been putting on hold.

Tasks like video streaming, especially in the higher resolutions, say Full HD 1080p or even 4K are some of the heavier ones. To do this on a mobile plan is often considered a little extravagant. That is why it is recommended that this be done over WiFi or fiber internet as those often offer Unlimited Plans with differences in connection speeds.

Data Prices In Ghana:

The prices of Data bundles in Ghana varies due the packages involved and the services it comes with per purchase for customer usage; Data bundles in ranges from GHc 0.50p and above.